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Data Scientist, SMB Ads Growth

OpenAI · Data Science

Location
San Francisco, California, United States
Metro
San Francisco Bay Area
Workplace
Unspecified
Level
Senior
Type
Full-time
Pay
$293K–$515K/yr (published by employer)
Posted
3 months ago
Source
Ashby

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PythonSQL

What the posting covers

About the Role

OpenAI's ads platform is experiencing rapid global scale. As the Lead Data Scientist for SMB Ads Growth, you will architect the analytics function end-to-end—driving strategy across targeting, funnel optimization, and performance forecasting. You will work…

Full-Funnel Analytics

Establish the foundational growth metrics and North Star KPIs for the SMB Ads ecosystem, optimizing the journey from lead acquisition to long-term retention. Diagnose funnel friction points through advanced behavioral analysis and quantify the incremental…

Targeting, Segmentation & Propensity Modeling

Engineer sophisticated propensity models and look-alike frameworks to identify and capture high-LTV SMB advertisers. Own the lifecycle of target list construction, including advanced data enrichment, multi-dimensional prioritization, and granular performance…

Campaign Analytics & Measurement

Design and implement rigorous multi-touch attribution and incrementality frameworks to evaluate channel efficacy. Lead the experimental roadmap: formulate hypotheses, execute A/B and multivariate tests, and communicate results to executive leadership.…

Forecasting & Planning

Build high-fidelity revenue and advertiser growth models to project performance against quarterly and annual targets. Simulate the impact of various growth levers—such as regional expansion and channel activation—to drive strategic resource allocation.

Required

5+ years of experience in data science or growth analytics within an ads platform, marketplace, or high-growth B2B environment. Proven track record of deploying machine learning models (propensity, LTV) that significantly moved business metrics. Strong SQL;…

Strongly Preferred

Prior experience at a major scaled ads platform (e.g., Meta, Google, LinkedIn). Experience working in 0-1 environments A deep passion for artificial intelligence and proficiency in leveraging AI tools to accelerate modeling and insight generation.

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our…